We are asking the public and our teams to be SiteKind when at one of our recycling sites. It’s our way to make sure every one of our people is treated with the kindness and respect we all deserve at work.

Physical and verbal violence directed at our employees has more than doubled since 2020. This is not okay.

Whether they are out in the streets collecting recycling and rubbish, keeping town centres clean or running our public recycling sites, our teams are working hard to deliver vital services for the community.

SiteKind is:

  • Being as accommodating as possible

  • Treating each other with kindness and respect

  • Being patient while we work

​​​​​SiteKind isn't:

  • Being verbally or physically abusive

  • Putting others at risk on roads or on our sites

  • Revving engines and honking horns

“We know the majority of the public and our residents are kind and courteous to our people and recognise the good work they do. Unfortunately, there is a minority that feel like they can verbally and physically abuse our people and it is something we are keen to raise awareness of and stand shoulder to shoulder with our teams to say this is not acceptable and we will take action to stop it.”
Richard Hulland
Chief Risk and Assurance Officer
Richard Hulland and a police officer stand next to a SiteKind Welcome sign that thanks visitors for treating Veolia's frontline staff with kindness and respect



Over the past few years this campaign has been launched across 20 Veolia contracts and we continue to work closely with our frontline teams in those areas whilst working with our remaining contracts to let those colleagues know they are supported too.

Support our campaign by posting your appreciation for our workers with the hashtag, #SiteKind and tag @VeoliaUK or simply show your appreciation for our teams with a smile and a wave.

Veolia frontline operatives and senior management stand beside the SiteKind sign.
A sweeper walks away from the camera pushing a sweeper's cart. 'Let's be StreetKind' is printed on the back of his uniform.
To support our frontline colleagues who keep our streets clean and safe and collect recycling and waste, we've launched StreetKind. Find out more here.